CONSIDERING A FRACTIONAL CMO FOR YOUR CPG BRAND?

CPG Growth Starts with The Right Marketing Leadership.

SolvStat provides fractional Chief Marketing Officers who specialize in consumer packaged goods—bringing clarity, strategy, and focus to brands looking to grow.Our Fractional CMOs help consumer packaged goods brands build traction, break through crowded shelves, and scale smarter.

Real Results. Real Impact.

Why More CPG Companies Are Turning to Fractional CMOs to Lead Their Marketing Efforts…

For consumer packaged goods brands, the stakes are high: crowded shelves, tight margins, short product cycles, and rapidly shifting consumer expectations.Hiring a full-time CMO isn’t always the right move. But going without strategic marketing leadership can lead to stalled growth, scattered execution, or missed retail opportunities.That’s where a fractional CPG marketing consultant can help. SolvStat’s team brings senior-level experience—without the long-term commitment of a full-time hire. We help you focus on what works, and cut what doesn’t.We provide hands-on marketing leadership minus the cost or commitment of a full-time CMO.

Solvstat Founder, Tobias Brauer

C-Level Experience in Building Brands

What a CPG Fractional CMO Can Do for Your Brand:

We know you’re operating in one of the most competitive, fast-moving industries on the planet. Retail buyers expect instant wins. Consumers expect beautiful branding, consistent innovation, and compelling digital stories. You need more than a clever campaign—you need leadership that can connect your marketing strategy to real growth.Our Founder & Principal, Tobias Brauer has partnered with founders, growth-stage brands, and internal teams to help make better marketing decisions across the board. Depending on your goals, we can help:

  • Build or refine your brand story and product positioning

  • Lead annual marketing planning and budgeting

  • Support retail sell-in and channel expansion strategies

  • Improve campaign performance across digital and in-store

  • Launch new SKUs or prep for a fundraise

  • Align internal teams and external vendors around clear goals

We bring a practical, brand-savvy perspective—so your marketing spend actually supports your business strategy.

Industry Specific Expertise

CPG Experience that covers the whole shelf.

We’ve worked across a range of consumer packaged goods categories:

  • Natural Food and Beverage

  • Health and Wellness

  • Personal Care and Lifestyle Brands

  • Pet and Household Goods

We understand the nuances of selling into national retailers, building a loyal DTC customer base, and creating a brand that stands out visually and strategically.Think of your SolvStat FCMO as a “marketing quarterback” who sets your business growth on autopilot and allows you to focus on what you do best—leading through vision, strategy, innovation, talent, and growth.

Our Work

See Us In Action: A Case Study From the Dairy Aisle

We recently partnered with a national CPG brand that had completed a rebrand—but hadn’t seen the lift they expected. By realigning their positioning, refreshing packaging, and focusing their digital spend, they saw a 15% increase in retail sales within three months.

Enter your email and click the button above to have this case study sent to your inbox.

Better Butter FCMO

The SolvStat Difference

How SolvStat Compares to Other FCMO Providers:

Unlike larger, more generalized firms, SolvStat combines deep consumer brand experience with hands-on execution and a creative-first approach. Our small, focused team integrates brand, marketing, and design strategy—delivering real impact, not just advice.With flexible, month-to-month engagements and no bloated bench, you get expert leadership that’s nimble, embedded, and built around your growth.

Considering a CPG Marketing Consultant?

If you're searching for:

  • A Fractional CMO for a CPG Brand

  • A Marketing Partner Who Understands Both Retail & DTC

  • Support to Align Your Team & Marketing Spend Around Real Outcomes

SolvStat may be a good fit.We’re happy to start with a short conversation and share a case study—no pitch, just perspective.

(513) 560-6831
1435 Vine Street
Cincinnati, OH 45202
solvstat.com
[email protected]

SolvStat offers its clients brand, marketing, and consulting solutions, backed by data and driven by creativity. SolvStat was founded by Tobias Brauer. © 2025

To learn more about SolvStat's capabilities, see our website: solvstat.com.